Privacy Policy
PRIVACY POLICY
Last updated: 16 September 2026
After The Training Ltd respects your privacy and is committed to protecting your personal information.
This privacy policy explains what information we collect when you use afterthetraining.com, why we collect it, how it may be used and the rights available to you under UK data-protection law.
WHO WE ARE
After The Training Ltd is an independent specialist publisher based in the United Kingdom.
For the purposes of UK data-protection law, After The Training Ltd is the data controller responsible for personal information collected directly through this website.
Email: admin@afterthetraining.com
Our company registration number and registered-office details will be added once they have been issued and confirmed.
WHAT INFORMATION WE COLLECT
Information you provide
If you contact us through the website contact form or by email, we may collect:
• Your first and last name
• Your email address
• Your telephone number, if provided
• The contents of your message
• Any other information you choose to provide
You are not required to provide a telephone number unless it is necessary for your enquiry.
Information collected automatically
When you visit the website, certain technical information may be collected automatically by Wix and other approved website-service providers. This may include:
• Your IP address
• Browser and device information
• Pages visited and time spent on the website
• Referring website or source
• General location information derived from your IP address
• Cookie preferences and consent records
• Technical information used to maintain the security and performance of the website
Optional analytics or marketing technologies will only be used where the required consent has been provided through the website’s cookie banner.
HOW WE USE YOUR INFORMATION
We may use your personal information to:
• Receive, manage and respond to enquiries
• Communicate with you about a question or potential collaboration
• Operate, protect and improve the website
• Understand how visitors use the website
• Keep appropriate business and correspondence records
• Prevent misuse, fraud or security incidents
• Comply with legal and regulatory obligations
• Establish, exercise or defend legal claims where necessary
OUR LAWFUL BASES
Under UK data-protection law, we rely on one or more of the following lawful bases:
Legitimate interests
We may process information where it is reasonably necessary to operate the business, respond to enquiries, maintain the website, understand its performance and protect our legal rights. We consider whether these interests are balanced against your rights and expectations.
Consent
We rely on consent for optional analytics, advertising or similar cookies where consent is legally required. You may withdraw or change your cookie consent at any time through the website’s privacy or cookie settings.
Legal obligation
We may process or retain information where necessary to comply with a legal or regulatory requirement.
Steps requested before entering into a contract
If you contact us about a potential commercial arrangement or collaboration, we may process the information needed to discuss or take steps towards that arrangement.
COOKIES AND SIMILAR TECHNOLOGIES
This website uses cookies and similar technologies.
Some cookies are strictly necessary for the website to operate and cannot be switched off through the consent system. Optional cookies, including analytics or marketing cookies, should not be activated unless you provide the required consent.
The cookie banner allows you to accept, deny or manage optional technologies. You may change or withdraw your consent through the website’s privacy settings.
You can also control cookies through your browser settings. Disabling some cookies may affect how parts of the website function.
WIX AND OTHER SERVICE PROVIDERS
This website is created and hosted using Wix.
Wix and its service providers may process limited technical and personal information on our behalf to provide website hosting, contact forms, security, analytics, consent management and related functions.
We may also use other trusted service providers where reasonably necessary to operate the website or respond to enquiries. These providers may only process information for the relevant service and in accordance with applicable data-protection requirements.
INTERNATIONAL DATA TRANSFERS
Some website and technology providers may store or process information outside the United Kingdom.
Where personal information is transferred internationally, we expect the relevant provider to use an approved legal safeguard, such as an adequacy regulation or recognised contractual protections, where required by law.
AMAZON AND EXTERNAL LINKS
After The Training workbooks cannot be purchased directly through this website.
Book-cover images and buttons may link to Amazon websites, where purchases are processed independently by Amazon. We do not collect or process your payment-card or Amazon account information through afterthetraining.com.
When you follow an external link, the destination website’s own privacy policy and terms will apply. We are not responsible for the privacy practices or content of third-party websites.
HOW LONG WE KEEP INFORMATION
We retain personal information only for as long as reasonably necessary for the purpose for which it was collected.
General enquiries and related correspondence will normally be retained for up to 24 months after the last meaningful communication, unless there is a legal, accounting, safeguarding or dispute-related reason to keep it for longer.
Technical, analytics and cookie-consent information may be retained according to the settings and retention periods applied by the relevant website provider.
Information that is no longer required will be deleted, anonymised or securely disposed of where reasonably possible.
HOW WE PROTECT YOUR INFORMATION
We take reasonable organisational and technical steps to protect personal information against unauthorised access, misuse, loss, alteration or disclosure.
However, no website or method of electronic communication can be guaranteed to be completely secure.
SHARING YOUR INFORMATION
We do not sell your personal information.
We may share limited information with:
• Website hosting, technical-support and consent-management providers
• Professional advisers such as accountants, insurers or legal advisers where necessary
• Regulators, courts, law-enforcement bodies or public authorities where required by law
• A potential purchaser or successor if the business is sold, transferred or reorganised
We only share information where there is a legitimate reason to do so.
YOUR DATA-PROTECTION RIGHTS
Depending on the circumstances, you may have the right to:
• Ask for access to the personal information we hold about you
• Ask us to correct inaccurate or incomplete information
• Ask us to delete your personal information
• Ask us to restrict how your information is used
• Object to processing based on legitimate interests
• Withdraw consent where processing relies on consent
• Ask for certain information to be transferred in a portable format
• Complain about how your information has been handled
These rights are not absolute and may depend on the circumstances and applicable law.
To exercise a right or ask a privacy-related question, email:
We may need to request information to confirm your identity before responding.
You also have the right to complain to the Information Commissioner’s Office:
Website: ico.org.uk
Telephone: 0303 123 1113
We would appreciate the opportunity to address your concern first, but you are not required to contact us before approaching the ICO.
CHILDREN’S INFORMATION
This website and its workbooks are intended for trained professionals and are not directed towards children.
We do not knowingly collect personal information from children through the website. If you believe a child has provided personal information, please contact us so that we can review and, where appropriate, remove it.
CHANGES TO THIS POLICY
We may update this privacy policy when the website, business practices or legal requirements change.
The latest version will be published on this page with an updated revision date.
CONTACT US
For questions about this privacy policy or the way we handle personal information, contact:
After The Training Ltd
Email: admin@afterthetraining.com
